Why I Comment ALL the Time

Category: Social Media Social Good Series, Weekly Columns


I participate in several Tweet Chats, among them #blogchat, which is all about blogging and, to a degree, Social Media. Learning SoMe, as it is often acronymized (new word?) is part of my job. There are all sorts of tips one will hear along the SoMe highway. One that is over-used in my opinion is “Content Is King.” Sure content matters, but that is sort of obvious. Another word that is over-used is “Engagement.” I still prefer using that when someone has a ring to show. My thing is commenting.

SoMe is about interacting with great content and people. The BEST way to interact, and to learn, is to comment on a LOT of blogs on a variety of websites. First, you will learn from the better material you read. Second, you will bring happiness to the blogger and possibly begin a friendship or virtual relationship. Third, you will hone your reading and writing skills. And, fourth, you will have fun.

Being the grown kid that I am, having fun is a big part of my second career and post-50 life. When I set out on this new career I had four NUTS (aka Non Negotiable Unalterable Terms – taken from my friend and colleague Wayne Levine). NUTS are essentially goals, but they are serious and not to be violated.

Mine were – IN ORDER:

1. Make the world a better place. Make a difference. Do good.

2. Have fun!

3. Show my boys a working, successful dad. This was because I retired and became a SAHD when my boys were quite young. They have little memory of my former career in showbiz…just some occasional anecdotes and an award or two lying around in my office.

4. Monetize.

Number four was and still is a distant FOURTH in priority to the first three NUTS. I am actually working towards monetizing my considerably varied activities in 2012, but NONE of those efforts will be at the sacrifice of ANY of my first three NUTS.

Commenting has slowly become my #1 tool of SoMe. It is my #1 method of interacting and connecting with new people. As a member of Triberr – an incredible website that allows you to share and see so much content – I’ve got regular access to great writers and great blogs. Triberr encourages ME – though you do no have to do it my way – to read, review, and comment on a great variety of content from a great variety of websites.

What began as a sort of joke – calling my self the Commenting King – has become a daily ritual that literally fills 60-120 minutes of my day – EVERY DAY. I read fast, I think fast, and I write fast. Nonetheless, it is a time consumer but one I value. I would estimate that I read and comment on AT LEAST 25 blogs a day.

Sometimes those comments are just a sentence. Sometimes it’s a short diatribe. Often they are intentionally funny.

As a result of months and months of this, I have enlarged my virtual pool of friends, followers, and met and made IRL friends as well. Start commenting. You will like it. You can begin below…

  • http://twitter.com/SaleAxis Sale Axis


  • http://twitter.com/SaleAxis Sale Axis

    Great post, Bruce! Especially loved your commitment to making the world a better place and living your life as a positive example for your sons. 

    • http://www.brucesallan.com Bruce Sallan

      Thank you…it’s easier living my life this way! Truly.

  • http://twitter.com/60secondparent Sixty Second Parent

    Well, I love that you comment and it certainly keeps you in our radar 🙂

    • http://www.brucesallan.com Bruce Sallan

      That’s EXACTLY the point! TYVM!

  • http://twitter.com/TedRubin Ted Rubin

    Hey Bruce… commenting is not only a great way to show you value the work of others, but will also as you are aware get you noticed, get your thinking on the minds of others who publish, and build relationships. I spend a lot more time doing this on Twitter (which is my primary vehicle, but also take the time to comment often on the posts of those who write for well distributed industry newsletters and sites…. another good place to get your thinking and input noticed. What you are doing, and sharing, is awesome in my book. 

    • http://www.brucesallan.com Bruce Sallan

      Thx Ted…and sharing things that work for us with others is what it’s really ALL ABOUT!

  • http://www.daddymojo.net/ Trey Burley

    You are very good about commenting.  It helps you really know other blogs, develop online friends and learn about life.  #DadChat, I try to make it when I can, darn East Coast Time makes me sleepy though.  

    • http://www.brucesallan.com Bruce Sallan

      Coffee Trey Coffeeeeee!

  • http://twitter.com/AidScholarship Monica L. Matthews

    I love commenting on posts, as I LOVE IT when I get comments on mine.  Great post and I truly appreciate #3.  🙂

    • http://www.brucesallan.com Bruce Sallan

      Thanks Monica…please come to #DadChat on Thursdays – moms ALWAYS there and ALWAYS welcome!

  • Angela Santomero

    Love your priorities (& comments)! While I’m not able to interact nearly as much as the King, we definitely share the same term order. If only we could find a way to make that contagious!
    Thanks Bruce

    • http://www.brucesallan.com Bruce Sallan

      Very nice to see you COMMENT Angela and to see your pretty smile. TY. Yes, wouldn’t it be nice if we could make my #1 N.U.T. EVERYONE’S! 

  • HairThingz Fun Hair

    Thanks for sharing and I love the cartoon up above! 

    • http://www.brucesallan.com Bruce Sallan

      Thx for visiting my site! Hope you’ll “Stay In the Loop” too by signing up for my weekly (and that’s ALL) newsletter on the Home Page!

  • @MimiBakerMN

    You are fabulous at commenting and interacting with those around you! You’re an awesome example Bruce…now, stop commenting and get me dinner!

    • http://www.brucesallan.com Bruce Sallan

      I make great pizzas, a REAL caesar salad, Baked Alaska, and a kick-ass chili…what would you like, Mimi?

  • http://www.thejackb.com/ The JackB


    I appreciate the time and effort you put into commenting. You are consistent and it is noticeable. That is the sort of the thing that helps remind people you value them.

    • http://www.brucesallan.com Bruce Sallan

      Thx JB…I value the content I comment on or I wouldn’t bother!

  • http://chopperpapa.com Kyle Bradford

    You are consistent. I only wish I could be so. I often find myself scrambling to write the multiple post ideas that I carry around with me and in the end commenting, though there are several I enjoy reading, falls off of my priority list. 

    Thanks for the encouragement. 

    • http://www.brucesallan.com Bruce Sallan

      Thx Kyle. It’s like everything we want to do in life…start slowly, get used to it, and it becomes a habit…then grow it! THAT really applies to exercise and diet, too!

  • http://managebetternow.com/ Manage Better Now

    I love your first three points, but I don’t know if I will ever attempt to monetize my blog.  I appreciate that you do not want to sacrifice any of the first three points, but I think that is a real challenge.  This is my first visit to your blog, but I will be back.

    • http://www.brucesallan.com Bruce Sallan

      TYVM! I hope you will “Stay In the Loop” and join my great and growing community by signing up for my newsletter on the Home Page…hmmm, I inadvertently typed Hope instead of Home…WOW! And, come to #DadChat one Thursday evening…we truly have wonderful people every week and great dialogues! 

  • http://www.facebook.com/people/Philip-Quintas/1681688552 Philip Quintas

    I agree whole-heartedly, Bruce. Commenting also helps me to better understand myself and clarify my opinions.  Taking the time to write my thoughts down (and editing them along the way!) is how I reveal what really matters to me.  By sharing ideas we build relationships as well as self-awareness.  Giving and getting feedback is an essential part of collaboration and working together is how we can make the world a better place.

    • http://www.brucesallan.com Bruce Sallan

      I couldn’t have said it better myself, Philip! GREAT comment! Thank you very much!

  • http://brianvickery.com Brian Vickery

    I always appreciate your comments, Bruce – and the interaction that often develops after you kickstart it. I do try to get around to commenting on every 12 Most post, and I definitely use Triberr to promote everybody’s work. I may not get around to commenting on each of their individual blog posts, but I do try to add something personal to the tweet.

    And I try to hit a couple DadChat’s per month (got commitments on the other two Thursdays).

    • http://www.brucesallan.com Bruce Sallan

      You do just great, BV. And, it really fun now that you’re a regular 12Most-er!

  • http://twitter.com/BetsyKCross Betsy Cross

    Reading and commenting when I started Twitter last year is how I got to know people and what they were about as well as what interested me and could keep my brain active! I think the same social skills are required in social media as irl…if you want to make friends you have to be willing to reach out and be a friend. #DadChat? OMG! Can’t get the hang of it or ANY of the chats! LOL! I get dizzy! I do like reading the transcripts. Maybe slowing down the feed would help??

    • http://www.brucesallan.com Bruce Sallan

      Betsy, let me get you involved in #DadChat. Just call me and I’ll take you thru ALL you need to know to follow it and ENJOY it. If you like to comment – like me – you’ll LOVE to #DadChat. AND, our community is awesome. Write me: [email protected]. Chats are an even BETTER way to interact than commenting, though I obviously love and do both…I participate in 3-5 chats per week…could do one or more every day, but I do have to eat and sleep!

  • Patricia Perkowski

    Find this blog post while visiting the said #blogchat. As someone newish to the world of blogging, and wanting to be the Oprah of spiritual directors, I am looking for advice on how to blog well, tools to help me blog well, and stories of people being successful blogging well.

    • http://www.brucesallan.com Bruce Sallan

      Patricia, go to #blogchat – it is the BEST! And, come to #DadChat for the fun of it!

  • http://www.amberrisme.com Amberr Meadows

    You will have no problems getting to the last of those 4 goals, Bruce. You got a good thing going right here, and I really appreciate the comment love on my blog. 

    • http://www.brucesallan.com Bruce Sallan

      Thx Amberr…I do it because I really do love it!

  • http://twitter.com/SteveCassady Steve Cassady

    Your approach will be very successful.  I always appreciate your comments on the blogs I visit and both the insight and humor you provide.

    • http://www.brucesallan.com Bruce Sallan

      Thx much, Steve!

  • Natalie

    Wow! You seem to have an infinite amount of wisdom! I am glad to have stumbled-upon this article!

    • http://www.brucesallan.com Bruce Sallan

      Trust me Natalie, it’s quite finite…but thank you very much!

  • Avah

    Nice ! I will try your suggestion!!

    • http://www.brucesallan.com Bruce Sallan

      You just did, Avah!

  • http://twitter.com/janetcallaway Janet Callaway

    Bruce, since this is a family blog I am somewhat reluctant to say it, however, I like your NUTS.

    Reading your comments be it on my blog or someone else’s, always make me smile, reflect or nod my head. Your wit and style are evident in our comments.

    Best wishes, Bruce, for a fabulous weekend. Aloha. Janet.

    • http://www.brucesallan.com Bruce Sallan

      Yes, I agree that the term NUTS may have been a poor choice, but my buddy Wayne NEVER listens to me, anyway! Lol…

  • Karen Loomis

    Totally love this philosophy. I retweet great blogs, but I don’t comment enough. As of today I’m changing that. Thanks for that!

    • http://www.brucesallan.com Bruce Sallan

      Go Karen! I’m so glad I inspired you! Please come to #DadChat some Thursday where we’re ALWAYS inspired!

  • Jackie Peraza

    Just had to comment…great post and I LOVE the cartoon.  


    A nutty new blog follower

    • http://www.brucesallan.com Bruce Sallan

      Thx Jackie…Love NUTS! You should join #DadChat where many reside on Thursday, myself included!

  • Pete G

    Hey there Bruce.  This is my first time to your website. Great post! As a new blogger, I’ve spent the last few days reading (and commenting ) on a ton of dad blogs.  Is this the part where I plug my own stuff?? @indydadblogger:twitter on twitter and dad blogger at indyschild.com  thanks again

    • http://www.brucesallan.com Bruce Sallan

      Yes it is. Some people don’t like that, but I don’t mind AT ALL. The important thing is that you said something BEFORE you SSP (Shamelessly Self-Promoted – which, btw, I’m an EXPERT at so that was not meant in a negative way in the least)…

  • http://www.SiaKnight.com/ Sia Knight

    This is a great strategy especially since I am never without an opinion! I will implement this right away.

    • http://www.brucesallan.com Bruce Sallan

      You just have! TY Sia!

  • http://brittandersonphotography.com/ Britt Anderson

    This is a great idea! I often find myself commenting and interacting with those in the same arena as I am in, but rarely interact with blogs outside of my little world. I read plenty, so I am off to start commenting!

    • http://www.brucesallan.com Bruce Sallan

      Terrific Britt! And, please come to #DadChat on Thursdays – our great community of dads and moms that gets together every Thursday from 6:00 – 7:00 p.m., PST.

  • DadandBuried

    Another word I’ll add he Social Media lexicon is “interaction”. Interaction breeds action which breeds interaction and so on. Social media has grown so much, and includes so many different platforms, that it’s incredibly important to maintain a presence. And interaction does that. Social media is one big circle, and the bigger your circle of connections, the smaller the social media circle gets.

    Nice post!


    • http://www.brucesallan.com Bruce Sallan

      I like Interaction much more than Engagement…we agree D&B!

  • http://www.damondnollan.com Damond Nollan

    Great idea. Thanks for sharing your story.

    • http://www.brucesallan.com Bruce Sallan

      It works very well for me, Damond. Thx for stopping by. I hope you’ll “Stay In the Loop” as well (see Home Page)!?

  • Ed A Milligan

    Excellent advice Bruce. Will put your advice into practice. Very insightful and educational post!

    • http://www.brucesallan.com Bruce Sallan

      Thanks Ed…see you at #DadChat Thursday (I hope!)…

  • Aggie

    I like your post. I love to comment & have sadly lessened my act of commenting the more involved I got in social media…trying to turn it around a bit. I love getting comments so I agree about bringing happiness to another blogger! Engagement is key! Great post 🙂

    • http://www.brucesallan.com Bruce Sallan

      It’s a give ‘n’ take thing, Social Media, Aggie!

  • http://twitter.com/profkrg Kenna Griffin

    I always knew you were nuts, Bruce 😉

    I love your reasons for commenting so much. Of course, as a professor, I like No. 3 the most. Ironically (or not), I like No. 3 on your goal list best too. I appreciate that you understood the importance of mirroring to your sons. 

    And, you are the Commenting King! Just look at my blog to prove it!

    Thanks, friend!


    • http://www.brucesallan.com Bruce Sallan

      Thx Kenna. I am N.U.T.S.! My sons now know their dad as a Social Media DIVA! lol…

  • Statsdad

    Great post – and thanks for all the comments on my site and on my @statsdad:twitter Oh yeah and thanks for teaching us all a few things.

    • http://www.brucesallan.com Bruce Sallan

      My pleasure and thanks for YOUR comment!

  • http://susansilver.info/ Susan Silver

    The trickiest part of commenting is that I don’t always have something to say after I read. If I like a post though I will always share it. I’ve gone a different route then you and become a Twitter Queen. It has been the easiest way for me to connect to other bloggers. 

    • http://www.brucesallan.com Bruce Sallan

      Whatever works for you, Susan. It’s not that important, in my opinion, that you have “something to say” of great import. Just the acknowledgment is welcomed by most bloggers!

  • http://www.madalynsklar.com Madalyn Sklar

    Such great advice Bruce! I’m honored to be in your Triberr group. I find your articles smart and insightful. I know I could comment more on blogs and you reminded me the importance of taking time to do so. Here I preach it but don’t do it often enough myself! You rock my friend.

    • http://www.brucesallan.com Bruce Sallan

      Thx Madalyn…we learn from each other! That is what’s so great!

  • mamapigeon

    I’ve thought of joining Triberr.  I do comment lots on twitter. 

    • http://www.brucesallan.com Bruce Sallan

      Do join Triberr, Carrie…it is amazing! I’ll invite you to the #DadChat tribe right now!

  • AnnTran_

    Hi Bruce,

    I will have to admit that I need to allot more time in commenting on my friends’ blogs. This is a great post and thank you for sharing.


    • http://www.brucesallan.com Bruce Sallan

      Thx Ann…I really do enjoy commenting. I learn so much, but it has become a pretty big time-burner!

  • brittmichaelian

    Bruce! I love how you have turned your personality into a great message here. You are great at commenting on blogs and I so appreciate every comment you leave on mine.  You are a wonderful example of a go-giver and someone I look forward to tweeting and connecting with on SoMe and off.  Thanks for sharing the love and encouraging others to do the same, Bruce!  You rock! 😉

    • http://www.brucesallan.com Bruce Sallan

      Thx Britt. The beauty of SoMe is how we meet such great people! Like we met (and Dab)!

  • http://www.bloggodown.com gautamhans

    I think at one point off time I was commenting at the same rate but as the workload of a job came to my life I was not able to spend much time in commenting as it is atty least an hour job

    • http://www.brucesallan.com Bruce Sallan

      It most certainly takes time…lately it seems more than an hour a day for me…I’m not sure how much longer I can keep it up! lol…

  • http://www.lisathomsonlive.com/ Lisathomson

    I like your attitude!  I started blogging 5 months ago and love it.  I also have found so many blogs and great info. out there and love leaving comments.  Not one of my friends (whom) do not blog will leave a comment on my blog.  They will email me and tell me they like it etc. but nothing on the actual site.  It’s discouraging to write a heartfelt blog and have not one comment.  A big fat ‘0’.  Are people afraid to leave their comments?  I don’t get it.  Meanwhile, I think it’s fun and I’m slowly making cyber friends.  I’m going to follow you on twitter!  

    • http://www.brucesallan.com Bruce Sallan

      Lisa, I learned long ago – around the 6 month mark where you are – NOT to count on OR even ask my friends/family for ANY (comment) support. Develop your own comment posse! Come to #DadChat any Thursday – women/moms are always welcome and present – and I’ll explain. 

  • http://pegfitzpatrick.com/ Peg Fitzpatrick

    Happy that I met you in #BlogChat Bruce! 
    You are my commenting role model and I strive to get better at commenting on others blogs.Actually, I decided to comment on blogs and started with yours and this post. It is really important, helps build a bond and you learn a lot about a person. We have a interesting slow conversation going on through all of our blog commenting. But I bet you do that will all the girls. Cause you are awesome like that!
    You remain the “Commenting King” in my book!

    • http://www.brucesallan.com Bruce Sallan

      I’m honored you chose me to begin your quest to be my “Comment Queen” – we would look good together on those thrones! Lol…

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